AMAZON SALES ANALYSIS By leveraging Data Analytics & Visualization Technologies

Abstract

This Amazon Sales Analysis examines key trends, metrics, and insights derived from Amazon's sales data. The study aims to identify sales patterns, top-performing products, customer preferences, and the impact of marketing strategies. Using various data sources, including sales reports, inventory data, and customer reviews, the analysis employs statistical techniques and visualization tools to uncover actionable insights. The findings highlight revenue growth drivers, seasonal fluctuations, and opportunities for optimization. The study also acknowledges challenges such as data limitations and biases. Based on the results, recommendations are provided to enhance sales performance, improve customer satisfaction, and refine marketing strategies.