Exploring India’s Culture: Sweets Of India

SP.Jayanna; P. Poojasri; Karnika reddy, K. Sowmya, K. Harika, K. Priyajyoshna

doi:10.62647/IJITCE2025V13I2PP1367-1371

Authors

SP.Jayanna Assistant Professor, CSE(AI&ML), Vignan's Institute of Management and Technology for Women, Hyderabad, India Author
P. Poojasri Assistant Professor in the Dept. of CSE (AL&ML), Vignan's Institute of Management and Technology for Women, Hyderabad, India. Author
Karnika reddy, K. Sowmya, K. Harika, K. Priyajyoshna B. Tech 2nd year Student, CSE (AI&ML) Vignan's Institute of Management and Technology for Women, Hyderabad, India Author

DOI:

https://doi.org/10.62647/IJITCE2025V13I2PP1367-1371

Keywords:

Mithai, Regional sweets, Festivals, Celebrations, Ingredients, Traditional sweets.

Abstract

India, a country renowned for its rich cultural
legacy, is home to a wide variety of customs,
languages, and cuisines.one of the most vibrant
aspects in Indian tradition is its assortment of
confections that are important in everyday life,
festivals, and rituals. Sweets are known as Mithai
hold central place in festivals, rituals and daily life.
Indian sweets range from milk-based delicacies like
rasgulla and Gulab jamun to flour based treats such
as laddu and jalebi. A recent market study indicates
that approximately 70% of Indian households
consume traditional sweets at least once a week,
with nearly 40% consuming them more than three
times weekly. The Indian sweets market was valued
at around USD 10 billion in 2023, with traditional
sweets making up nearly 85% of total sweet
consumption. Milk based sweets account for over
60% of the total market due to their popularity and
cultural significance.